Trusted Iron
Behavior-Driven Dealer Marketing

THE MARKETING PLATFORM
BUILT FOR EQUIPMENT DEALERS

Stop boosting posts. Start tracking buyers. Trusted Iron turns your inventory into a buyer-tracking, retargeting, and lead-generating machine.

Built for dealers who are done watching ad spend disappear.

BOOSTING POSTS IS THE
WEAKEST OPTION AVAILABLE

If you paid Facebook $300 to promote your dealership, would you rather get likes — or buyers?

Boosted posts optimize for likes, not leads

You can only promote the equipment you pick — not your whole lot

No real targeting, just hope

Engagement doesn't equal buyers. Traffic does.

There’s a better way.

COLD WARM HOT

Everyone else runs ads and hopes. We track every click, learn what buyers want, and follow them until they buy.

COLD

Attract the right buyers

We target farmers, ranchers, and construction operators within 50–150 miles of your lot with scroll-stopping equipment ads. No selling — just pulling in the right eyeballs.

WARM

Track what they want

Every click, every view, every minute on the page gets tracked. Someone looked at skid steers? They see more skid steers. Looked at tractors? We show them tractors. This is where we separate you from everyone else.

🔥
HOT

Convert high-intent buyers

Repeat visitors get urgency ads showing the exact equipment they've been eyeing. Clear CTAs. Direct calls. Qualified leads in your inbox — not just ad impressions.

WE DON’T JUST RUN ADS

We build the whole dealer marketing system — automated.

Inventory Sync

We pull your current equipment straight from your website. New units appear automatically. Sold units drop off. No manual updates.

🖥

White-Label Landing Pages

Every dealer gets a branded landing page with your logo, your colors, and your inventory. Built in minutes, not weeks.

📢

Dynamic Catalog Ads

Your equipment auto-populates into Facebook ads. 200 machines? 200 potential ads. Meta's algorithm picks what to show.

📍

Pixel & Behavior Tracking

Every click, category view, and lead gets logged. You own the data. We use it to retarget smarter.

🎯

Cold/Warm/Hot Retargeting

The three-tier funnel runs on autopilot. Buyers who click tractors see more tractors. That's the moat.

📥

Lead Capture & Routing

Qualified leads go straight to you via email or SMS. No missed opportunities.

SIMPLE SETUP. POWERFUL RESULTS.

We connect your inventory, build the ads, and the system runs itself.

01

Connect Your Inventory

We sync your current listings from your existing website. Zero new work for you.

02

We Launch the Funnel

Cold, warm, and hot campaigns go live in your Facebook ad account. All creative, tracking, and audiences handled.

03

Buyers Come to You

Qualified leads — not likes — land in your inbox. Sold units automatically drop out of your ads.

BUILT BY SOMEONE WHO
KNOWS YOUR BUSINESS

Nick Dolezal has managed millions of dollars in ad spend across the heavy equipment industry. Trusted Iron was built from real conversations with real dealers — and from watching too many of them pour money into ads that didn’t work. Every feature in this platform solves a problem a dealer actually complained about.

When you work with Trusted Iron, you’re not getting an agency that manages 200 clients. You’re getting someone who knows the difference between a compact track loader and a skid steer, and builds your marketing strategy around that knowledge.

Book a Call with Nick

TRUSTED WITHMILLIONS OF DOLLARSOF EQUIPMENT

From skid steers to crawler dozers, wheel loaders to telehandlers, Trusted Iron moves real inventory for real dealers every day.

QUESTIONS DEALERS ASK

READY TO STOP WASTING AD SPEND?

Book a 15-minute call. No pitch deck. No pressure. Just a real look at what this could do for your dealership.

Book a Call

Takes 2 minutes to schedule.